GearWrench, the official hand tool of the championship-winning Ron Capps Motorsports team, will be prominently displayed on the rear quarter panels and hood area of Ron Capps’ 12,000 horsepower NAPA AutoCare Toyota GR Supra Funny Car this weekend at the DENSO NHRA Sonoma Nationals in Sonoma, California.
As part of a new initiative with Capps’ longtime partner NAPA Auto Parts, the bold yellow GearWrench logo will adorn Capps’ machine in place of his usual NAPA AutoCare branding during this special cross-promotional campaign. NAPA recently launched a new program which highlights a selected ‘VIP Supplier Partner of the Weekend’ at various motorsports events. This program allows NAPA to create additional exposure and sales for a NAPA-affiliated partner through its involvement in motorsports, and at this weekend’s event at Sonoma Raceway, Capps is proud to spotlight the GearWrench brand.
“As the official hand tool of Ron Capps Motorsports, our fans have heard me brag about GearWrench tools quite a bit,” said Capps, a 76-time NHRA national event winner. “Our race this weekend in Sonoma will be a special one for us as NAPA Auto Parts is helping us to showcase GearWrench tools, which is a relationship I’m incredibly proud of. We’ve exclusively used GearWrench in our pit since the start of the 2021 NHRA season, and they played a big part in helping us to go back-to-back with world championships in 2021 and 2022. NAPA has been on board with our team going all the way back to 2007, and it’s always really cool as a racer and a team owner when you not only have two really great partners supporting your operation, but those same partners work together to support each other. This not only allows us to help support the long-term retail relationship with GearWrench and NAPA Auto Parts but also showcases the B2B opportunities available out here in NHRA Drag Racing.
“As a key supporter of both NAPA and Ron Capps Motorsports, GearWrench has created a special VIP supplier partner event for a group of customers in the Northern California area this weekend. We will host them in our pitside hospitality pavilion on Saturday and Sunday, as well as join the group for what is sure to be a spectacular dinner on Saturday evening after we wrap up day two of qualifying. Not to mention, GearWrench will be on the side of our NAPA AutoCare Toyota GR Supra all weekend long. So, a huge thank you to NAPA for allowing us this opportunity. We’re so excited to be able to show all of our fans how much we appreciate GearWrench, along with NAPA Auto Parts.”
Capps will begin his campaign for a fifth Sonoma Raceway trophy aboard the NAPA/GearWrench Toyota GR Supra Funny Car when qualifying kicks off later today at 5:30 p.m. PT.
ABM Communications PR
