Rheem has a long history in racing and the 2022 NCS season will mark their 15th year competing as a NASCARnational series sponsor. In 2022, Rheem brands will continue to be featured on both the No. 20 and No. 18 Toyota TRD Camry’s for JGR with drivers Christopher Bell and Kyle Busch respectively.
With over 100 starts for Rheem as his primary sponsor, Christopher Bell is now the longest tenured Rheem driver in the company’s history. During that time, Bell has taken Rheem to Victory Lane sixteen times for an astonishing 15.8 percent win average along with finishing in the Top Five 47 of his 101 Rheem starts. Christopher Bell earned his first NCS victory with Rheem on the hood of his No. 20 Toyota TRD Camry in 2021 at the Daytona Road Course.
“Rheem has been a great supporter of mine going from Xfinity to Cup with me,” said Bell. “It was special to have them on the car for my first Cup win. Hopefully we can continue that trend and get a few more in 2022.”
To recognize the celebration of their 15th year in NASCAR, Rheem has designed a commemorative logo that will be featured on Bell’s No. 20 Rheem Toyota TRD Camry during the 2022 season.
“We are honored to be able to help celebrate Rheem’s 15th consecutive season as a sponsor in NASCAR’s top three national Series,” said Joe Gibbs, owner of Joe Gibbs Racing. “Rheem continues to serve as a tremendous example of an extremely successful program in our sport and we’re proud to be able to support their efforts on and off the track.”
Rheem visited victory lane in their very first start, winning the 2007 Daytona 500, and has continued to grow their program exponentially ever since. Rheem has hosted nearly 40,000 guests at-track and is an industry leader in activation.
“Our NASCAR sponsorship provides a double benefit in that we can engage personally with our customers and business partners at the races and we can connect NASCAR’s tremendous fan base with our brands, both at the track and through a large TV, digital and radio audience,” said Michelle Caldwell, Senior Manager, Marketing and Communications for Rheem. “Being associated with championship teams like Joe Gibbs Racing and prominent drivers like Christopher Bell is a key piece of our brand development strategy.”
Founded in 1925, Rheem® innovates new ways to deliver precise temperatures while saving energy, water and supporting a more sustainable future. Rheem is America’s #1 water-heating brand with products available in more than 80 countries. Paloma Co., Ltd.® of Nagoya, Japan, acquired the iconic Rheem brand in 1988. Today the company’s portfolio of premium brands include Rheem®, Raypak®, Ruud®, Eemax®, Richmond®, Splendid®, Solahart® and EverHot™ as well as commercial refrigeration brands Russell®, Witt®, ColdZone® and Kramer®, which are part of the Heat Transfer Products Group (HTPG®) division and most recently Friedrich, an industry leader in high-end air conditioning solutions.
About Joe Gibbs Racing:
Joe Gibbs Racing (JGR) is one of the premier organizations in NASCAR with four NASCAR Cup Series teams, four NASCAR Xfinity Series teams, an ARCA Menards Series team, and a driver development program. JGR is based in Huntersville, N.C., and owned by NASCAR Hall of Fame inductee Joe Gibbs, who also earned his place in the Pro Football Hall of Fame and was named as one of the NFL’s top 10 coaches of all-time with a winning career that included three Super Bowl Championships as head coach of the Washington Football Team. JGR has competed in NASCAR since 1992, winning five Cup Series championships and five Xfinity Series owner’s championships, along with more than 350 NASCAR races, including four Brickyard 400s and four Daytona 500s.