Mobil 1 Expands Relationship with TRD in NHRA with Sponsorship of Alexis DeJoria

Building on its return to the NHRA (National Hot Rod Association) Series in 2020 with a technical partnership alongside TRD (Toyota Racing Development), ExxonMobil will expand its current team roster within NHRA to include Toyota Funny Car driver Alexis DeJoria. ExxonMobil has enjoyed a partnership with Kalitta Motorsports and will also continue that winning relationship into the 2021 season.

Under the expanded agreement, ExxonMobil will supply DeJoria and her team with its Drag Racing motor oil, along with other lubricants, while also providing engineering support throughout the season. In addition, ExxonMobil is continuing to develop next-generation lubricants to improve engine and gearbox performance while also continuing to support Kalitta Motorsports through its relationship with Toyota. DeJoria is ready to begin her quest for her first NHRA Camping World Drag Racing Series World Championship as the season gets underway this month.  

“I’m excited to get going and to have Mobil 1 join forces with us and help our ROKiT Toyota Camry go faster is a big boost leading into the season opener,” said DeJoria, a five-time Funny Car national event winner. “Mobil 1 came back to NHRA and it was immediately apparent that they were here to be consistent contenders after winning the first race of the season.  We’re looking forward to delivering some victories of our own.”

With a fresh look for the 2021 season, DeJoria will get behind the wheel of her black-and-white Toyota Camry Funny Car with familiar sponsor, ROKiT, as the 70th NHRA season gets underway officially at the 52nd annual NHRA Gatornationals in Gainesville, Fla., March 12-14.

“In 2020, working with Toyota and TRD, we were thrilled with how our first season back in NHRA in more than a decade turned out,” said Kai Decker, global motorsports and sponsorships manager at ExxonMobil. “NHRA is has proven a perfect place to showcase the performance of our advanced Mobil 1 synthetic lubricant technologies. Our relationship and partnership with Toyota and TRD is one that we’re looking forward to continue to build on in 2021 and beyond.”  

“We’re proud of the relationship Toyota and TRD have built with ExxonMobil in several of our motorsports disciplines,” said David Wilson, president, TRD, U.S.A. “The significance of our on-track product in NHRA is especially impressive with the technical and engineering support that our teams are now receiving from Mobil 1.  And as we embark on our 20th season in NHRA, we’re all looking forward to more race wins together, battling for championships and continuing to bring a shared passion for engineering to his highly competitive form of motorsports.”

About Mobil 1The world’s leading synthetic motor oil brand, Mobil 1™ features anti-wear technology that provides performance beyond our conventional motor oils. This technology allows Mobil 1 to meet or exceed the toughest standards of car builders and to provide exceptional protection against engine wear, under normal or even some of the most extreme conditions. Mobil 1 flows quickly in extreme temperatures to protect critical engine parts and is designed to maximize engine performance and help extend engine life.  For more information, visit http://www.mobil1.com and follow @Mobil1 on Facebook, Instagram and Twitter.

Tony Fay PR

Spread the love